
This month, Wall&decò’s CWC 2025 collection takes centre stage at NewWall. A masterclass in mood and materiality, the collection blends tactile depth, narrative charm, and bold visual rhythm into one cohesive edit. From sculptural impact to storybook whimsy and elemental softness, July’s arrivals speak to every design instinct…expressive, architectural, and deeply atmospheric. Let’s take a look.
Poetic Nature
For spaces that crave calm and connection, these designs invite a quieter kind of beauty.
Il Colore del Grano, Morning Mist, Levante, and Paloma evoke movement and light, mural-style compositions that blend softly into their surroundings. Whether it’s a grain-toned wash or a cloudlike backdrop, these pieces create atmosphere without overtaking a room.
Dramatic Whimsy
For those who love a little theatre, this collection doesn’t disappoint.
Once Upon a Time, Princess in Black, J’aime Beaucoup, and Oriental Gold offer narrative intrigue and visual richness, murals that feel cinematic, romantic, or dreamlike. These designs turn walls into stage sets, inviting the imagination to linger.
Sculptural Impact
Sometimes, a wall needs weight. These designs deliver.

Charme, Jinko, and Rilievi bring architecture to the surface. Whether it’s raised texture, bold framing, or abstract reliefs, these pieces hold their own in gallery-like interiors and statement-making spaces.
Together, these arrivals reflect the full range of what wallpaper can be: from texture to tale, softness to sculptural, and minimalism to maximal storytelling.